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"The 10% off birthday coupons were the only reliable way to get a discount on high-end gear back then, but even those had a long list of brand exclusions."
Based on historical data and standard Best Buy practices during that period, here is a review of how those in-store coupons typically functioned:
Shoppers frequently discussed the difficulty of finding "universal" coupons during this year, noting that most savings came from the rewards program.
: Users typically found these as printable PDFs from email newsletters or as barcodes within the Best Buy mobile app.
"I remember the Best Buy app being the best place to find the 'hidden' in-store offers. You’d just show the barcode at the register, and it would knock the price down instantly."