PTC Velocity is a Sales Enablement Platform, powered by SAVO Group. The goal of this project was to revamp the web UI and navigation that result in better user experience.
User Research • Prototyping • UI Design • UI Development
Though its purpose is to enable better sales process, PTC Velocity’s bad UI and poor content organization were not tailored to fit the needs of our daily users, the sales reps and partners reps.
We knew the website refresh needed to start from home. The old homepage did not serve much of its purpose. Randomly placed announcement banners and unclear buttons on top made the homepage to look confusing.
With the this project, we wanted to accomplish following goals:
To learn more about our users’ experience with the current site, we conducted user interviews and usability testing. Based on the feedbacks we collected, we were able to identify 3 major user behavior using this platform.
“When I go into Velocity, I care more about information design than pretty looking UI. As long as I can find contents as quickly as possible, the better.”
Many users struggled navigating through pages to find the right content. We needed to find the best way to make their discovery experience easy and seamless.
The design process consisted of card sorting, information architecture, task flows, and creating low-fi/high-fi wireframes.
: Complete a mandatory "Know Your Customer" (KYC) check by uploading your ID.
Platforms like Uphold or instant swap platforms like Changelly allow you to buy BTG using traditional payment methods directly: buy bitcoin gold with usd
The easiest way to acquire Bitcoin Gold directly with fiat or credit cards is broken down below: Method A: The Direct Purchase (Easiest) : Complete a mandatory "Know Your Customer" (KYC)
Most prominent exchanges do not pair BTG directly against the US Dollar but rather against stablecoins like Tether (USDT). by either using an multi-asset broker that offers
: Create an account on Uphold or access Changelly's Bitcoin Gold Gateway.
by either using an multi-asset broker that offers direct fiat gateways or by purchasing a stablecoin first to trade for BTG on supported global exchanges.
: Select USD as your spending currency and BTG as your asset, review the rate, and confirm the purchase. Method B: The Stablecoin Route (Best Liquidity)
There is never a perfect design! We had a lot of positive feedbacks from our users with the redesign. Users were satisfied with cleaner UI and improved navigational experience.
However, even the new design could not satisfy our users 100%. As they continued using the tool, they faced with new sets of problems. I learned how important it is to never get fully satisfied with the design decisions and the continue the effort of iteration, which should not be an option but a habitual routine.
