Harry Enfield - — Loadsamoney (doin' Up The House)

: Loadsamoney is a loud, cash-waving "Essex boy" plasterer who habitually mocks those with less money than him.

: The character became so culturally significant that the term "Loadsamoney economy" was used by Labour leader Neil Kinnock to criticize Conservative policies. Harry Enfield - Loadsamoney (Doin' Up the House)

: Created by Enfield along with Paul Whitehouse and Charlie Higson , the character was intended to critique the "greed is good" mentality of the late 1980s. : Loadsamoney is a loud, cash-waving "Essex boy"