Managing Football: An International Perspective Official

The first section of the book break downs the essential functions of football management, treating clubs as complex organizations that must balance sporting success with financial stability.

Details how clubs manage revenue streams from ticket sales, broadcasting rights, and sponsorships while navigating cost control and Financial Fair Play (FFP) regulations. Managing Football: An International Perspective

Analyzes various models, including the Stock Market model , Supporter Trust model , and the rise of foreign investment. The first section of the book break downs

Discusses the management of physical infrastructure as a tool for revenue maximization and fan engagement. The Global Market Landscape including the Stock Market model

Examines how technology has transformed football into a 24/7 global media product, requiring managers to integrate new media strategies .