Check if the guide mentions "Automated Bidding" vs. manual CPC adjustments.
Can you or the table of contents from the PDF?
How "lookalike" audiences and "dynamic creative" work.
How catalogs are uploaded and mapped to ad templates. 🛠️ Phase 2: Strategic Setup
Are you optimizing for Conversion (CPA) , Clicks (CPC) , or Revenue (COS) ?
Before diving into the PDF specifics, ensure you grasp these basics:
