: Establish clear KPIs and OKRs to measure growth and operational health objectively from the start. Phase 3: Legal and Organizational Setup
: Formally allocate equity among co-founders and early employees to align long-term incentives. The Startup Checklist
: Establish a legal framework for future hiring to attract elite talent through ownership. Phase 4: Scaling and Funding : Establish clear KPIs and OKRs to measure
: Continuously refine your product based on user feedback until you achieve product-market fit. The Startup Checklist